Some of my favourite work lives here!
This is a collection of work I’ve created for my clients, showcasing my love for design and the process of turning ideas into something real.
As a creative, working across branding and digital design over the years has taught that great design goes beyond aesthetics and lives in how it works. Each brief is approached with fresh eyes, thoughtful care, and a love for turning ideas into something real.
Hey Mama
STRATEGY | COLLATERAL | BRANDING | SOCIAL MEDIA
This project centres on building an identity that not only communicates care, but also creates a sense of connection and reassurance for mothers who may feel alone.
Green Kitchen
COLLATERAL | BRANDING | SOCIAL MEDIA
Green Kitchen is a proudly South African brand based in Durban, centred around creative, conscious cooking. Rooted in whole foods and a plant-based, zero-waste approach, the brand reflects a passion for nourishing recipes and a better way of living.
The identity is brought to life through a fresh, illustrative pomegranate, capturing the brand’s vibrant, playful, and innovative spirit.
SA Health
PACKAGING | DESIGN | CREATIVE EXECUTION & DIRECTION
SA Health is a brand rooted in care, quality, and a strong commitment to its customers. The creative direction reflects this, supporting a brand that continues to grow and adapt to the evolving needs of its diverse client base across Africa, while remaining a trusted and accessible healthcare partner.
Injabulo
STRATEGY | COLLATERAL | BRANDING | SOCIAL MEDIA
I loved designing this company profile for Injabulo Joy, a brand focused on leadership development and performance coaching.
The design centres on clarity and structure, using thoughtful layout and typography to reflect the brand’s strategic approach and focus on lasting behavioural change.
Ilonka Ras Coaching
STRATEGY | COLLATERAL | BRANDING | SOCIAL MEDIA
The design direction balances bold, playful energy with a sleek, professional finish. A vibrant colour palette was used to reflect the brand’s personality, while maintaining clarity and structure to ensure a polished, trustworthy feel.
This balance was key in communicating the brand’s purpose as a supportive space for mom entrepreneurs, where creativity meets practical business guidance.